SEO glossary

    What is INP (Interaction to Next Paint)?

    INP measures how quickly a page responds to clicks, taps and key presses.

    Why it matters

    Slow responses frustrate visitors and hurt page experience.

    Related terms

    CLS (Cumulative Layout Shift)

    CLS measures how much page content unexpectedly moves while loading.…

    Internal Linking

    Internal linking is linking from one page on your site to another.…

    Orphan Page

    An orphan page is a page with no internal links pointing to it.…

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