SEO glossary

    What is Google Business Profile?

    Google Business Profile is the free listing that shows a business on Google Maps and local results.

    Why it matters

    It is usually the most visible local asset a business has.

    Related terms

    Citation

    A citation is an online mention of a business's name, address and phone number, …

    Rank Tracking

    Rank tracking is monitoring where a website appears in search results for chosen…

    Organic Traffic

    Organic traffic is visitors who arrive from unpaid search results.…

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