SEO glossary

    What is Local SEO?

    Local SEO is optimising a business to appear in local searches and map results.

    Why it matters

    Most local searches come from people ready to visit or buy.

    Related terms

    Google Business Profile

    Google Business Profile is the free listing that shows a business on Google Maps…

    Citation

    A citation is an online mention of a business's name, address and phone number, …

    Rank Tracking

    Rank tracking is monitoring where a website appears in search results for chosen…

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