SEO glossary

    What is JSON-LD?

    JSON-LD is the format Google recommends for adding schema markup to a page inside a script tag.

    Why it matters

    It keeps structured data separate from visible content, making it easy to maintain.

    Related terms

    Rich Results

    Rich results are enhanced search listings showing extras such as stars, FAQs, pr…

    Featured Snippet

    A featured snippet is a highlighted answer box shown above the normal results.…

    E-E-A-T

    E-E-A-T stands for Experience, Expertise, Authoritativeness and Trustworthiness …

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